Recognizing its increasingly mobile audience, Oakley had to revamp its custom sunglasses configurator with a mobile-web makeover that supports modern browsers on any screen. BLITZ responded with a redeveloped, fully responsive solution and went on to develop all the UI templates to be integrated within Oakley’s new Hybris Commerce rollout.
Pioneer's Cycle Sports had developed the Power Meter, the industry’s most powerful cycling device. But to launch this innovative product, Pioneer needed to help cyclists understand the power of this groundbreaking device. BLITZ created narratives that framed the product line, along with communication architecture and content that explained its benefits and, in turn, drove sales.